Our builders represent 853 companies throughout the US and Canada building nearly 50,000 units in 2012 for a total of $17.75 billion in annual home sales. We have direct, positive relationships with all our members, many of whom you may not have access to through your existing distribution channels. By working with Builder Partnerships, you will be able to reach these builders directly. With the communication channels established through our organization, you can raise your product offerings from commodities to single source specs, and identify areas of resistance and obstacles to better market penetration.
Through Builder Parterships, you can increase product awareness among our builders' organizations. We have respected independent industry professionals who deliver your message to the people who will specify your products in the homes they build. Our builders are local spheres of influence and are highly respected within their communities.
Initially, Builder Partnerships will focus on creating a successful specifciation agreement for our builders. We will track and administer the program for you using our comprehensive database, which will allow us to provide in-depth reporting on market share, penetration by region, and how builders use your product. Additionally, we are working toward reducing the overabundance of paperwork required for both builders and manufacturers that may accompany this type of program.
By working with Builder Partnerships, you will build brand awareness with our builder members. Through the rebate program, builders will begin to specify your products for their houses, raising them from commodity status to products of choice among homebuyers.
Improve communication with your buyers - Get your message out to the people that count! Builder Partnerships is a representative agent for privately owned regional homebuilders.
Our builder members include top performers among regional homebuilders. Many of these companies have been recognized by home building professional magazines and local Home Builder Associations (HBAs) for their successful management styles; and are considered spheres of influence within their communities. Builder Partnerships' members operate across the country, with a high concentration of the major markets throughout the United States and Canada. Each builder produces from 10 to well over 1,000 units per year; ranging in price from $110,000 to over $4,000,000. Currently we have more than 500 builders who collectively expect to produce over 50,000 units annually with annual home sale figures at $17.75 billion.
Through our database, we generate reports that are useful in analyzing market penetration for your products, as well as for understanding the total market share that your organization holds among the builder members.
The program helps you identify areas of buyer resistance and obstacles to improved market penetration. We can assist in selecting builder participants and organizing logistics to run focus groups for new product and marketing initiatives.
Our program helps you identify areas of buyer resistance and obstacles to improved market penetration. We can assist in selecting builder participants and organizing logistics to run focus groups for new product and marketing initiatives.